Workshops and Webinars

How to Inspire, Engage, and Retain Your Donors Through Communications

Sep 24, 2018
01:30 pm - 02:30 pm

New Orleans, LA

Southern Public Relations Federation’s 2018 Conference

When was the last time you were inspired by a thank you letter from a nonprofit organization? It’s no surprise that the retention rate of first time donors is only 19%. Our donors are not feeling the love! But don’t despair. With a strategic donor communication program and donor-centered messages, we can do a better job of retaining donors and inspiring new, larger gifts.

Learning Objectives:

By the end of the session, attendees will know how to:

  1. Design a strategic donor communications program
  2. Create donor-centered messages
  3. Retain donors more effectively through meaningful touches.